The natific Voodoo Feasibility service helps leading brands and suppliers significantly reduce color development time and costs by creating feasible optimized color standards (nOSCs).
When a designer chooses a color palette for an upcoming collection, the color standards that are sent to suppliers may not be feasible on all materials. This means extra time spent trying to find a color that meets quality requirements and you may have to settle for something outside your design vision.
Knowing the feasibility of a color on various fiber types in advance cuts hours of negotiations with suppliers. It also gives you a better quality color that you know will show true to expectations under any conditions.
natific support is always ready to advise on dye recipes and run feasibility studies to help you achieve the highest quality color!
Read our Pantone Color of the Year feasibility case study here.