The natific Voodoo Feasibility service helps leading brands and suppliers to significantly reduce color development time and cost by creating feasible optimized color standards (nOSCs).
When a designer chooses a color palette for an upcoming collection, the color standards that are sent to suppliers may not be feasible on all substrates. This means you’ll end up spending extra time trying to find a color that meets your quality parameters and may settle for something outside your design vision.
Knowing the feasibility of a color on various fiber types in advance will cut hours of negotiations with suppliers. It will also give you a better quality color that you know will show true to your expectations under any conditions.
natific support is always ready to advise on dye recipes and run feasibility studies to help you achieve the highest quality color!
Read our Pantone Color of the Year feasibility case study here.